Freelance writer and internet
marketer Phyllis Edson said today that businesses can profit despite the
challenging economy by focusing on social media marketing outlets such as
Facebook, Google+ and Twitter.
“Social media outlets offer businesses a
marketing venue which directly targets potential and existing customers,” she
said.
Edson added that unlike traditional print
marketing campaigns in which businesses paid for one ad to be created and then
posted in different places, social media marketing allows businesses to
directly communicate with past, current and potential clients.
To fully utilize this marketing medium,
businesses need to continually add new content to their websites and to the
social media sites.
“Adding new, fresh content continuously
will keep potential clients interested in that business so they maintain a
social media connection with that business,” she said. Also fresh content helps to promote websites in
the search engines.
For more information on how your business can benefit from using social media marketing, contact Phyllis Edson
at 816-305-5828 or e-mail her at phyllisedson@comcast.net. Visit her website at http://phyllisedson.com.
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